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Africa’s Hotel Industry Leads Global Peers in AI Adoption

Africa’s Hotel Industry Leads Global Peers in AI Adoption

Author:

Global Cryptocurrency

Published:

2025-10-27 20:55:01

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Africa’s hospitality sector is setting the pace for artificial intelligence integration, surpassing regions including Europe, the Americas, and Asia-Pacific. A Profitroom-commissioned study reveals 57% of Middle East and African hotels have deployed AI-driven features—nearly double the global average of 35%.

Microsoft and other tech giants identify Africa as a future hub for AI-driven job creation, yet infrastructure gaps persist. "African hotels are demonstrating remarkable leadership in turning AI potential into business reality," notes Profitroom’s Director of Product Katarzyna Raiter-Łuksza. The sector’s confidence in AI outpaces its technological readiness.

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